What Is an Initial Game Offering (IGO)?
An Initial Game Offering (IGO) is a type of crowdfunding campaign that allows game developers to raise funds for their projects. It works similarly to an initial coin offering (ICO), but instead of issuing tokens, the developer issues digital assets related to the game they are developing. These assets can be used in-game or traded on secondary markets like OpenSea and Enjin Marketplace. The IGO model has become increasingly popular among indie game developers as it provides them with access to capital without having to rely on traditional venture capital funding sources.
The goal of an IGO is typically twofold: first, it helps fund development costs associated with creating a new video game; second, it gives early adopters exclusive access to digital assets before they hit mainstream markets. This means investors have the opportunity to purchase rare items at discounted prices and potentially resell them later for profit when demand increases after launch. Additionally, some IGOs offer additional benefits such as discounts on future purchases or special rewards for participating in certain activities within the game itself.